Did you start a blog recently?
Are you ready to write your blog post but fussing about how to write a good blog post?
No worries, in today’s post I will be sharing 9 easy and proven steps to write a good post like a pro along with some branding tips to attract more traffic.
So, let’s start exploring what a good blog post is all about and how to write it.
Table of Contents
- What is a Good Blog Post?
- Practically Proven Steps for Writing a Good Blog Post
- 5 Simple Branding Tips to Attract More Traffic (Bonus)
What is a Good Blog Post?
Writing a good blog post is not so easy, not even rocket science either.
A good post is not about writing about your thoughts simply, but it’s much more than that indeed.
Creating engaging and valuable content should be your first priority.
Just think about you have written a well-researched post having all the information one is looking for.
But longer paragraphs, no bullet points, and no images might result in a lack of user engagement and closing the window tab.
Before knowing how to write a good blog post, have a look at the popular post types.
1. How-To’s Post
This is the most powerful of all the blogging types.
Why do you use Google? Just think about it.
The answer is to find how to accomplish something like how to start a blog, how to write a good blog post, how to lose weight, etc.
2. List-Based Post
This is a way of representing information into a numbered list that is easy for readers to read, share, and put into action.
3. Checklists and To-do’s
This type of post focus on how to do something more precisely and make sure not to forget anything.
Example: Website launching checklist
You can either review one product or compare multiple related products.
Pro tips for writing a Blog Post
It’s always recommended to write one good post rather than writing ten posts that are not so engaging.
1. Start with a Question: Start your post with a question always and try to cover every aspect to give the best answer to the reader’s question.
2. Write for Everyone: You should not write for experts, indeed your focus should be on the beginners. The post should be easy to read and understand.
3. Add Media Files: Plain text might be boring at a point, for better user engagement add media files like images, videos, infographics, etc.
4. Featured Image: Add a catchy featured image that represents your Blog post very well. It is the best way of getting more clicks, shares, and user engagement.
5. Call to Action: Ask yourself, whether the post content is good enough to make your audience take appropriate action. Action can be anything like buying your products, services, share your post, etc.
Practically Proven Steps for Writing a Good Blog Post
Writing a good post might be tough initially. But with a regular habit of writing, steady and slowly, you will be able to write good blog posts.
I can imagine the excitement you had when you come up with the idea of starting a blog. Let the excitement continues, it’s time to write and publish a quality post.
So without further ado, let’s dive in.
Step 1: Brainstorming Post Idea
The first and foremost step is to get an idea about the post. You should be clear about the topic on which you are going to write a post. Analyze your niche, sub-niches, go digger, and select a topic to write on.
Let say, you are blogging about Digital Marketing.
So here, Digital marketing is the niche and sub-niches could be Content Marketing, Social Media Marketing, Email Marketing, and so on.
- Digital Marketing
- Content Marketing
- Social Media Marketing
- Email Marketing
- Affiliate Marketing
- Search Engine marketing
If you are into Social Media Marketing then you can write a post on Facebook, Instagram, Linked In, Quora, Pinterest, etc.
Again if you go deeper and opt for Facebook, So you can write a post on
- Facebook Ads
- Facebook Page
- Facebook Groups
Now, you are cleared about a niche, sub-niches to select a topic.
Along with brainstorming, you may also keep an eye on Quora as well.
Quora is the best platform to ask questions and answers.
So, create a profile on Quora, and trust me you will never ever out of post ideas.
Step 2: Keyword Analysis
The next step is to play with keywords.
Keywords play a crucial role when it comes to rank your post on Google or any other search engine.
Being a blogger, there is no point in writing a good blog post if no one is going to read it, isn’t it?
So it’s important to understand the concept of keywords.
What is a Keyword after all?
Keyword: Words that people type into Google.
A keyword is simply a word or combination of words that describe your whole post in the best way. It is the search term that you want to rank your post for.
So before start writing your post, do some keyword research and analyze a few keywords, to rank your post for.
To optimize your post for SEO use your keywords appropriately.
- Use your primary keyword in Title, Headings, Sub-headings, Meta description
- Don’t overuse your keyword, sprinkle it well throughout your post
- Use RankMath SEO plugin to level up your SEO game
Here are the best free keyword research tools you can use to perform keyword research.
Ubersuggest is a fantastic tool for all your SEO needs by famous blogger Neil Patel.
Here, I searched for how to write a good blog post and it showed me more keyword ideas along with Search Volume, SEO Difficulty, Cost Per Click, and Paid Difficulty.
- Domain Overview
- Top SEO Pages
- Keyword Suggestions
- Content Ideas
- Backlink Data
- Site Audit
Use free extension of keyword everywhere tool in Google Chrome to get more keywords ideas automatically.
For example, I searched for the best tools for keyword. This tool listed a huge number of related keywords, people searching for.
Apart from that, you may also take advantage of Semrush free trial, which is the #1 SEO platform.
So start using these tools and enjoy the game.
Step 3: Start Writing Good Blog Post
As you have finalized the topic and done keyword research, the next step is to actually start writing your post.
But before starting let me tell you some great tips to write a good blog post.
7 Tips to Write a Good Blog Post That Converts
- Check Top 10 Ranking Posts
- Convincing Headline
- Write shorter paragraphs to present clearer ideas.
- Bullet list
- In-depth Content
Google Docs is one of the best Google apps I have ever used. It helps you write, edit, and collaborate in real-time for free.
- Save your data as soon as you type
- Supports voice typing
- One-click sharing
- Real-time editing
Step 4: Add Images
Seeing is believing!
Yes, the plain text might be boring sometimes which will result in a lack of user engagement.
Even pictures are building blocks for young readers that promote literacy, vocabulary skills, storytelling, and so on.
Some of the amazing benefits of adding images in your post are;
- Building language skills
- Inspire visual thinking
- User engagement
- Delivering fun
With Canva, you can design custom images, social media images, infographics, posters, flyers, presentations, logos, and so on.
Pro Tip: Use optimized images to make your blog load faster.
You can use the ShortPixel Image Optimizer plugin that will optimize images automatically while maintaining the quality of your images.
Step 5: Tables of Contents
Creating a context-specific index is extremely important.
Imagine your school text-books index. How useful it was for you, the same goes for your blog post.
Add a Table of contents to make your post more convenient and easy to navigate.
Table of Content Plus is a powerful yet user-friendly plugin that automatically creates a table of contents.
This plugin is the best companion for content focussed sites.
Having said that, you can also enjoy the same benefits to structure your post very well.
Step 6: Responsive Table
Tables are widely used for modeling data with the goal of discovering useful information.
With the help of tables, one can easily come to the conclusion and take the final decision.
Look at the table above where I have compared the best web hosting providers.
Just by looking at the table, you can easily analyze which is the best for you. This is the power of tables. So start implementing now.
TablePress is one of the best plugins I have ever used to create tables. It allows you to create and manage beautiful tables without writing a single code of line.
Step 7: Infographics
How to write a good blog post? Infographics. Yes, embrace your post with Infographics.
According to the Oxford Dictionary, an Infographic is a visual representation of information or data, e.g. as a chart or diagram.
For me, Infographic or (information graphic) is the most effective way to convey your message with the collection of images, icons, and minimum text.
Step 8: Proofreading
As you are done with the writing part, the next step is to check your content for any errors or silly mistakes.
You need to cross-check your post for spelling mistakes and grammatical errors.
These mistakes will leave a bad impression for obvious reasons and nobody is coming back to your blog.
The best thing about blogging is that you have an above edge with a lot of automation tools.
Two fantastic tools that I use to avoid these mistakes are
Great Writing, Simplified!
Grammarly is a fantastic free writing assistant which I strongly recommend to everyone.
Grammarly will allow you to check your post with
You can even add a free extension to Google Chrome to make things even easier for you.
This is another free tool you can use for proofreading.
Some of the best features are
- Readability Grade
- Reading Time
- Sentences and Paragraphs Counts
Next, you must check your post for plagiarism.
Plagiarism is basically duplicate content that can affect your blog rankings in search engine result pages (SERP).
To make your content authentic, you should detect and remove plagiarism and for doing so you need a plagiarism checker.
So get rid of duplicate content with a plagiarism checker and feel confident.
Step 9: Closing With a Clear CTA
Finally, the wrap-up time.
Summarize your whole post by highlighting the main points you have covered in your post.
Include a clear CTA (Call to Action).
CTA is basically the purpose of the post you started with.
Some of the best examples of CTA are
- Buy your products or services
- Signup for your newsletter
- Share your post
- Leave a Comment
As you are done with the writing part, read out your post yourself to rectify any errors before hitting the publish button.
Publish your post at a peak time. For me, that’s between 8 AM – 10 AM on Monday, Wednesday, and Friday.
NOTE: If you’re struggling to write content, you may also explore AI writing tools such as Jasper.
5 Simple Branding Tips to Attract More Traffic (Bonus)
Unfortunately, you are blogging in a competitive world.
To set yourself apart from the competition you must follow these simple yet very important branding tips to attract more visitors and ensure your customers remember you.
Branding is a must for making your blog or website sustainable and leaves a huge impact on visitors.
Here are five simple and basic tips to start your repeat customer’s game.
1. Custom Domain: If you are serious about your blogging journey don’t stick to .blogspot.com or .WordPress.com, start a blog using a custom domain name only.
2. Logo Design: Add a logo to stand apart from the crowd. Tools you can use to design an impressive logo.
3. Security: Keep your site secure with an SSL certificate to ensure every visitor’s complete safety.
4. No Unnecessary Ads: Next you need to remove unnecessary ads if you have, to avoid any kind of distraction.
5. Theme: Choose a relevant theme according to the niche.
Let say you are into health blogging, tech blogging, or fashion blogging, customize your theme that will present your words and everything beautifully.
How long should be the average blog post?
Longer posts usually perform better on every level, But I would recommend you not to focus on word count, rather try to cover each and every aspect of the topic you are writing on.
How frequently should I post?
Though it depends on the type of blog you are working on, for me 1-2 valuable posts a week are recommended. Remember that, Consistency and quality content is the key to your blogging success.
How much time does it take to rank a post on Google?
It depends on your blog strength, competition, budget, skills, etc. For more details you may check out this Study by Ahrefs.
I hope you have found some amazing ways to write a good blog post.
Starting from how to begin (Question) and end (CTA), writing your actual post by finding a relevant topic, keyword analysis, formatting, adding media files, and proofreading.
So this is all from my side as of now.
Now it’s your turn to implement all these steps to write a good blog post like a pro.
Also, let me know which niche you are working on and the various ways you are using to write a good blog post.
If you liked my post, don’t forget to share, it might be useful for others too.